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Target Audience Analysis

The specific product is one that should be eaten in a minimum of quantity and small children may need supervision with small pieces in the toppings it could be a potential choking hazard. However users of a sensible age + will be able to use the website. This is why no age restriction has been set as with adult supervision so the money issues involved do not come into effect. As the website replicates an e-commerce system so users would be able to purchase the product of any age.

Also as research shows the product can be enjoyed by any age so this is another reason why there has been no restriction so that any user of any age can enjoy and buy the product. However as it is a calorific product parents should monitor what their children are eating. If they give permission then this is using the website responsibly and it is fit for purpose.

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